We are a design studio focused on creating innovative solutions through high impact design.
We firmly believe design can change the world, which is why we collaborate with different industry sectors that result in new products, brands and interior design solutions.
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We are a design studio focused on creating innovative solutions through high impact design.
We firmly believe design can change the world, which is why we collaborate with different industry sectors that result in new products, brands and interior design solutions.
Based in Monterrey - Mexico, Opticretos is a company specialized in architectural precast concrete fabrications. From producing concrete tiles, floors and facades to urban furniture and planters, Opticretos´ practice centers on developing structures using innovative technologies, material experimentation and design methodologies.
Our re-brand for the firm focuses on communicating Opticretos´ innovative nature and forward thinking philosophy through a new branding system that involves triangular elements meant to represent prefabricated building blocks and a simple yet bold visual identity. The use of grey tones and material finishes in printed media further reinforce the company’s commitment to material experimentation and diversity.
DATE: FEBRUARY 2017
TYPE OF PROJECT: BRANDING.
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+52 (81) 1358 7760
Torre MR, Río Amazonas 409.
Col. Del Valle 66220 S.P.G.G.
N.L., México
+1 (347) 264 5619
551 Madison Ave New York,
NY 10022
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